1. Introduction
Knovari Limited ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website knovari.ai (the "Site"), in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it. By using our Site, you acknowledge that you have read and understood this Privacy Policy.
2. Information We Collect
2.1 Information You Provide
We may collect information that you voluntarily provide to us when you:
- Contact us via email or contact forms
- Schedule a demo through our booking system (Calendly)
- Subscribe to our newsletter
- Register for an account (if applicable)
This information may include: name, email address, company name, job title, and any other information you choose to provide.
2.2 Automatically Collected Information
When you visit our Site, we may automatically collect certain information about your device and usage, including:
- IP address
- Browser type and version
- Operating system
- Pages visited and time spent on pages
- Referring website
- Device identifiers
This information is collected through cookies and similar tracking technologies. See our Cookie Policy for more details.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To provide and improve our services: Processing your requests, responding to inquiries, and improving the Site
- Communication: Sending you updates, marketing communications (with your consent), and important notices
- Analytics: Understanding how visitors use our Site to improve user experience
- Security: Protecting our Site and users from fraud and abuse
- Legal compliance: Complying with applicable laws and regulations
4. Legal Basis for Processing (GDPR)
If you are from the European Economic Area (EEA), our legal basis for collecting and using your information depends on the data and context:
- Consent: You have given us explicit consent (e.g., for analytics cookies)
- Contract: Processing is necessary to fulfill a contract with you
- Legitimate interests: We have a legitimate business interest (e.g., improving our services)
- Legal obligation: We need to comply with legal requirements
5. Third-Party Services
We use the following third-party services that may collect your information:
5.1 Google Analytics
We use Google Analytics to analyze Site traffic. Google Analytics uses cookies to collect anonymous usage data. You can opt-out through our cookie consent banner or directly through Google's opt-out tool.
Learn more: Google Privacy Policy
5.2 Calendly
We use Calendly for demo scheduling. When you book a meeting, Calendly collects your name, email, and any information you provide. See Calendly's Privacy Policy.
5.3 AWS (Amazon Web Services)
Our website is hosted on AWS infrastructure. See AWS Privacy Notice.
6. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
- Contact inquiries: 2 years from last contact
- Analytics data: 26 months (Google Analytics default)
- Cookie consent: 12 months
7. Your Privacy Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of the personal data we hold about you
- Rectification: Request correction of inaccurate data
- Erasure: Request deletion of your personal data ("right to be forgotten")
- Restriction: Request limitation of processing your data
- Data portability: Receive your data in a structured, machine-readable format
- Object: Object to processing of your data
- Withdraw consent: Withdraw consent at any time (doesn't affect prior processing)
To exercise these rights, please contact us at privacy@knovari.io.
8. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption in transit (HTTPS/TLS)
- Secure hosting infrastructure
- Access controls and authentication
- Regular security assessments
However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws.
When we transfer data from the EEA to other countries, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.
10. Children's Privacy
Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
Significant changes will be communicated via email (if we have your email address) or a prominent notice on our Site.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: